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AVANT Names Howard Huerta as their First VP of Channel Sales Enablement

Significantly increasing its investment and commitment to channel sales enablement.

AVANT, the leader in channel sales enablement, is increasing it’s commitment and investment in the channel by dedicating Howard Huerta, a senior executive with a long successful history in the channel sales with AVANT, XO, CenturyLink and Time Warner, as their first VP of Channel Sales Enablement.  In this new role, Howard will be dedicated to integrating their sales channel sales enablement program, including its dedicated resources, sales tools, sales methodology, and technology to deliver channel partners the best and most cohesive enablement experience.  Howard will own the success of our committed partners from on-boarding to post-sales support and beyond.
AVANT’s Channel Sales Enablement Program was launched in the summer of 2016 as the first program in the channel of its kind, delivering Sales Enablement as a Service (SEaaS) to partners looking to quickly accelerate their sales of next generation IT solutions like Security, SD-WAN, IaaS, and UCaaS.  The program has expanded over the past year to remain at the cutting edge of the industry cementing AVANT’s position as innovators in the master agent space.  
“We continue to differentiate ourselves in our charter as the leader in channel sales enablement”, said Ian Kieninger, CEO and co-founder of AVANT.  “It is our belief that having a line card of providers and providing back office support are table stakes. Offering our partners the strategy, tools, and resources that will have an immediate and significant impact to their revenue is our key value proposition and what separates us from other master agents and distributors in the channel.”
“Our business was founded on the principles of sales enablement, which empowers our channel partners to achieve revenue goals that previously were never achieved before joining AVANT’s Channel Sales Enablement Program.” Said Drew Lydecker, President and co-founder of AVANT.  “We are challenging our channel partners! If they are interested in doubling or tripling their business, especially in the areas of emerging technology, AVANT is the partner for them.”
“No one enables the channel better than AVANT and I am honored to take on this critical new position at AVANT.”  Said Howard Huerta.  “My commitment is to use all the resources at my disposal as well as my decades of channel sales experience, to help the channel accelerate and multiply their business.”
To learn more about AVANT’s Sales Enablement programs visit