This year's Channel Partners Expo was bigger, badder, and better than any on record. We're thankful to Channel Partners and all of the attendees and vendors to have the opportunity to be a part of such an amazing and informative event. Of course, the highlight for us was the Trusted Advisor™ exploding onto the scene.
Never before has anyone in the channel built an end-user facing brand to help partners created awareness, credibility, and demand for their services as a Trusted Advisor. To say the message was well received would be an understatement. Here are some of the highlights from the launch of the Trusted Advisor at Channel Partners...
- RECORD Special Forces MINI attendances to kickoff the event
- Engagement in the AVANT lounge was rocking all day long
- Record VIP session attendance. We packed the main keynote room for a breakout
- Our super-competitive and fun beer pong tournament and networking event was PACKED
- Over 1,000 people attended our OMNIA closing event with world-class business networking (and some fun)
- Launched the first State of Disruption study surveying 300 IT decision makers to measure the rate of change in IT and identify disruption hotspots
- Announced our June Special Forces Summit Keynote speaker - Robert O'Neil - team leader of Seal Team 6 and author of the New York Times best-selling memoir "The Operator: Firing the Shots That Killed Osama bin Laden and My Years as a SEAL Team Warrior."
This was an unbelievable unveiling event for the Trusted Advisor brand and a leap forward for partners, proving that AVANT's Trusted Advisor ecosystem is pushing the limits of the traditional channel model and challenging decades-old "master agent model. If you're ready to dive head-first into the Golden Age of the Trusted Advisor with us, don't miss the next gathering of the channel at the Special Forces Summit, June 10-12 in Chicago.
Learn more or reserve your place today!